4. Anatomy of a widget

Every tile on the dashboard is a widget showing one thing: a headline figure, a ranked list, a chart, a small report, or a set of shortcuts. They all share the same header.

A Stopped Business widget. Its header carries the title on the left and, on the right, an information icon, an open-report icon, a round SWOT badge and a close cross. Below is a table of products with Times Bought, Missed Value, Potential Loss and Last Sale Date. — **One widget, labelled.** The header is also the handle you drag to move it.

Header control	What it does
Title	What the widget shows. Hold and drag here to move the widget.
ⓘ Info	A short explanation of the figures and where they come from.
Open report	Opens the full report behind the widget, for the detail it cannot fit.
SWOT badge	Colours the widget as a Strength, Weakness, Opportunity, Threat, Neutral or Comparison. Click to change.
Personal / Company	On widgets that support it, switches between your own patch and the whole business. See page 9.
× Remove	Takes the widget off the board.

Colour-coding the board

The SWOT badge is how a dashboard tells a story at a glance. Set each widget to what it means for the business — a Threat for Stopped Business, a Strength for Business Increases, an Opportunity for Lapsed Products — and the colours on the board read before the numbers do. Neutral suits reference widgets such as Quick Links; Comparison suits the year-on-year widgets.